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About
Meet Amanda Ma
Amanda Ma is the Founder and CEO of Innovate Marketing Group (IMG), an award-winning event management agency based in Los Angeles for brand giants such as TikTok, Google, and East West Bank (Live, hybrid, virtual). Under Amanda's leadership, the agency has quickly become one of the most sought-after events firms in the area, known for delivering results and building long-term relationships with clients. With more than 20 years of experience in events and marketing. Amanda is a true visionary and thought leader in the industry, constantly pushing the boundaries of what is possible in events and marketing. Recognitions include Inc 5000, Eventx "Top 100 Most Influential People in the Event Industry Globally" and Bizbash Top 500 most influential event professionals in the US. She is recognized as a business and community leader. She is also the host of the EventUp Podcast and a #1 Amazon bestselling author. Amanda has been a long-time champion for DEI and AAPI and continues to serve on several boards and advisory councils. In her spare time, she loves spending time with her family and traveling.
Her Background
Born in Taiwan and raised in Los Angeles, CA, Amanda Ma studied business at Boston University in Boston, MA, and studied abroad in London, UK. Her entrepreneurial journey began in 2006 as the Co-Founder of her first event management agency and Co-Founder of Pamper Me Fabulous in 2008.
She then founded Innovate Marketing Group in 2014.
Industry Wide Success
Amanda Ma is recognized for her business and philanthropic work in the community. A collaborative leader, she is consistently sought out as a trusted strategic advisor and knowledgeable resource, and she’s respected for uncompromising integrity and expertise.
She currently sits on the Entrepreneur Organization- Los Angeles board, as the Diversity & Inclusion Chair. Emeritus Chair of the Asian Pacific Community Fund and board of California Events Coalition. Previously, Chairwoman of the Asian Business Association Los Angeles, she is a big champion for diversity & minority small businesses.
She is also the host of the ‘EventUp’ Podcast. EventUp formed out of her desire to help others gain insight into the current happenings within the events industry, but it truly blossomed into having guests from a multitude of industries such as events, public relations, marketing, tech, and entertainment. Another purpose is to help highlight other top diverse and women professionals. She is also a #1 Amazon bestselling author.
When she is not working with the White House or secret service planning events, you can find her spending time with her family or traveling.
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Awards & Associations
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